The Sydneysiders can finally return to the gym – but the return for some will be higher than for others.
The new Lockeroom designer fitness studio caters directly to captains of industry and high net worth individuals, and is conveniently located on Bridge Street, near the Sydney CBD financial district.
“What is becoming more and more evident is that the gym is no longer just a place to work out, but a new networking and social opportunity – especially for top business people. level that is running out of time, ”said Lockeroom co-founder Lachlan Rowston.
Boxing, weightlifting, functional movement, gymnastics, powerlifting and endurance training are among the disciplines offered in Lockeroom’s training programs, which are personalized for each of the 100 members of the studio.
The membership quota guarantees semi-private studio sessions capped at a maximum of three clients per trainer, and also provides for a two-person training-partner relationship.
Each potential member is screened as part of the studio’s referral and pre-approval process, which also assesses the needs of individual clients and matches them with a compatible coach.
“We are looking for senior managers, partners and CEOs and, personally, we are looking for people who align with our company values and are committed to making positive changes to their health and fitness,” said Rowston said. Large format. “We’re not looking for people trying to access our network just for business purposes. ”
Workouts take place in a sleek, all-black space with windows facing the street, tinted and backlit wall mirrors, and a range of equipment from free weights and cables to rowers and ski-ergs. The most unique inclusion is the Whoop Band, a wearable technology offered to each member that records 24-hour data on training effort, recovery, and sleep to educate coaches on how to best adjust l ‘workout and suggest nutrition plans and lifestyle changes for optimal health. .
“These clients are extremely numbers and data driven by the nature of their work and therefore want a data driven approach to training that minimizes guesswork,” Rowston explains. “And as anyone looking for better health and fitness knows, the 23 hours outside of the gym are just as critical to success as the hour inside.”
Daily laundry and towel service, Aesop bathroom products and canned water from Calm & Stormy complete the offering for the company, which has struggled with blockages and restrictions in its embryonic stages.
“We signed a lease just before the New South Wales lockdown last March, so there were a lot of sleepless nights worrying about when we could get into the building to fit out and then open it up. to trade, ”says Lockeroom co-founder Raph Freedman. “But we believe deeply in our mission, which is what got us to where we are today.”
38-40 Bridge Street, Sydney
Monday to Friday 6:30 a.m. to 4:30 p.m.