East Brunswick Fitness Studio praised for its “resilience”


BRUNSWICK EAST, NJ – When Brittany Fedun opened her fitness studio on January 4, she had no idea that in two months the pandemic would force her to close.

In March. On the 16th, Elite Fitness Alliance in eastern Brunswick closed its doors as the coronavirus ravaged the country.

As a small business owner, Fedun didn’t worry. Instead, she immediately turned to online fitness classes to stay in business.

“It was difficult at first as the members weren’t used to working in this (virtual) environment. But I rented equipment and they were able to adapt quickly,” Fedun told Patch.

Although New Jersey Gov. Phil Murphy has announced that gyms could reopen on September 1, with 25% indoor capacity, Fedun has yet to reopen his studio.

“At 25% capacity, it doesn’t make commercial sense. I can’t afford it,” she said.

But nothing can stop this coach.

Fedun runs personal online and limited training sessions for members. She has opened her home gym for those who prefer to work out with a trainer and has given classes outdoors.

“Of course, it’s not like people walk around my house all day. The gymnasium has a separate entrance and the number is really limited because we have to follow official guidelines,” Fedun said.

Due to the limited number, Fedun ends up giving many lessons every day.

“I have five to six sessions a day – about 30 a week. I have one staff member who helps me with virtual classes and two with personal workouts,” she said. A lot of time is spent on deep cleaning and disinfection between personal sessions.

Fedun’s commitment and resilience did not go unnoticed among studio members.

“The elite and Brittany are tough!” said Paula Fiumaro, a client.

“She has reached out to her clients, developed an amazing virtual community and always lets her clients know that she is there for them. And she truly cares about each individual, their health and well-being. I am happy and proud to be part of Elite Fitness Alliance, ”she said.

Heather Drugos, a customer, said Fedun pushes members to “go above and beyond.”

“Fedun does everything to make her clients happy and she treats everyone like her family. I love that in the summer you can exercise five to six days a week. Her fitness programs are affordable and effective, ”Drugos said.

Fedun is a World Instructor Training School Certified Personal Trainer and AFAA Certified Group Fitness Instructor, with a Business Degree from Fairleigh Dickinson University, Silberman College of Business.

For Fedun, quitting is not an option because it is “committed” to helping clients achieve their fitness goals.

Despite difficult times and an uncertain future, Fedun channels his spirit of positivity and entrepreneurship to stay afloat.

“Yes, the pandemic has been difficult. But it has opened so many doors and opportunities. It made me think in an original way and now I understand the process so much better. If I can get through it, I can m ‘get anything out of it,’ she said.

Elite Fitness Alliance is located at 11 Harts Lane in eastern Brunswick. But due to the pandemic, Fedun offers online courses. Those interested can call Fedun and meet with her virtually to find out more.

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